Creating a Culture of Privacy
57mIntermediate2017-10-02
Authors

Kalinda Raina
Head of Global Privacy for LinkedIn
Course details
Every news cycle, we seem to hear about another privacy-related problem, whether it's a data breach, a controversial policy, or the launch of a product that collects personal information. Privacy is on the minds of investors, customers, and employees. As we enter the next phase of the digital age, privacy is an issue every organization must address.
In this course, Kalinda Raina, head of global privacy at LinkedIn, shows how to create a successful privacy program by building privacy into the very foundation of your company culture. Learn what privacy is, why it matters, and how to develop a privacy program that serves the interest of not only your customers, but your company as well. Discover how to tie your policies back to your corporate values, enlist privacy advocates from every level of the organization, and build privacy into the product development cycle.
Learning objectives
Explain the importance of following data privacy regulations.
Identify which steps to take when creating a culture of privacy.
Describe a purpose for integrating privacy into your corporate mission.
Interpret an approach to make privacy more relevant to employees.
Summarize the intention of privacy with product development.
In this course, Kalinda Raina, head of global privacy at LinkedIn, shows how to create a successful privacy program by building privacy into the very foundation of your company culture. Learn what privacy is, why it matters, and how to develop a privacy program that serves the interest of not only your customers, but your company as well. Discover how to tie your policies back to your corporate values, enlist privacy advocates from every level of the organization, and build privacy into the product development cycle.
Learning objectives
Explain the importance of following data privacy regulations.
Identify which steps to take when creating a culture of privacy.
Describe a purpose for integrating privacy into your corporate mission.
Interpret an approach to make privacy more relevant to employees.
Summarize the intention of privacy with product development.
Skills covered
PrivacyCybersecurityDeep Dive (X:Y)
Concepts
0. Introduction
- 01 - Welcome
- 02 - Introduction to building a culture of privacy
1. The Urgency of Getting Data Privacy Right
- 03 - Why organizations need to think about building a culture of privacy
- 04 - New privacy regulations on the horizon
- 05 - Consumers are taking notice of privacy
2. Privacy - From a Compliance Chore to a Strategic Advantage
- 06 - Assessing your current privacy program
- 07 - Why a privacy policy is not enough
- 08 - Making privacy a brand differentiator
3. Tie Privacy to Your Corporate Values
- 09 - Tying privacy to your corporate mission
- 10 - Selling privacy to the executive team
4. Create Advocates throughout the Organization
- 11 - Making privacy relevant to every employee
- 12 - Building a team of privacy champions
- 13 - Making privacy everyone's job
5. Build Privacy into Products
- 14 - Creating a set of privacy guidelines for the business
- 15 - Building privacy into your products
6. Integrate the Privacy Program into the Existing Business
- 16 - Sustaining a culture of privacy
Conclusion
- 17 - Next steps