Winning Sales Demos: Skills and Strategies for Success
42mGeneral2023-12-05
Authors
Maury Rogow
Producer and CEO of Rip Media Group
CRFT Productions
Full-Service Learning Content Company
Course details
Implementing an effective sales demo is never easy, but that doesn’t mean it needs to be so much work. Join instructor Maury Rogow in this comprehensive course designed uniquely for sales professionals, as he helps you revolutionize your existing sales demo approach to make more meaningful connections and improve your overall odds of long-term success.
Explore the shifting landscape of sales demos in today’s global sales market to find out how to avoid common pitfalls in the role. Maury provides a step-by-step overview of an effective sales demo based on the core components of the DEMO and SELL framework, showing you how to ask the right questions, build connections with your customers, leverage the art of storytelling, practice active listening, and forge productive, profitable partnerships that last. By the end of this course, you’ll be equipped with a powerful new set of in-demand skills and strategies to deliver compelling and inspiring sales presentations every time.
Explore the shifting landscape of sales demos in today’s global sales market to find out how to avoid common pitfalls in the role. Maury provides a step-by-step overview of an effective sales demo based on the core components of the DEMO and SELL framework, showing you how to ask the right questions, build connections with your customers, leverage the art of storytelling, practice active listening, and forge productive, profitable partnerships that last. By the end of this course, you’ll be equipped with a powerful new set of in-demand skills and strategies to deliver compelling and inspiring sales presentations every time.
Skills covered
Small Business SalesSales SkillsSmall Business and EntrepreneurshipSalesLimited Series
Concepts
0. Introduction
- 01 - Why the old sales demo formula is dying
1. Sales Demos - The Foundation You Need
- 02 - Why sales demos fail and six things to avoid to be a success
- 03 - A breakdown of effective sales demo
2. The DEMO and SELL Framework
- 04 - Ask effective discovery questions in your sales demo
- 05 - How to understand and connect with your customers
- 06 - Crafting a vision that resonates and inspires
- 07 - How to turn a sales demo into a partnership
- 08 - Why storytelling is the future of sales demos
- 09 - Enhancing a sales demo with microstories
- 10 - How to craft a perfect executive sales demo
- 11 - Boosting sales through active listening
- 12 - The levels of need that make a sales demo compelling
Conclusion
- 13 - The DEMO and SELL framework and additional must-have info