Virtual Events Essential Training
1h 1mBeginner2022-09-12
Authors

Boris Hristov
Author, Instructor, Founder
Course details
Just a few years ago, virtual events were still something of a novelty. Now, they’re one of the predominant ways groups of people interact, particularly if you’re a marketer, creator, or small business owner. In this course, virtual event and presentation skills expert Boris Hristov teaches you the essentials of planning and running a successful virtual event. Boris starts by helping you define your event goal and identify your target audience. Next, he shares best practices for organizing your event budget and logistics. He also covers the critical components of marketing and securing sponsorship for your virtual event, including how to design strong sponsorship proposal materials. He shares his guidance on how to engage and support the best event speakers and advice on how to use your data insights after the event. Join Boris in this course to learn event skills you can reuse and hone based on the specifics of your industry and the types of events you host.
Skills covered
Event PlanningMarketingEssential Training
Concepts
0. Introduction
- 01 - The steps to successful virtual event planning
1. Define Your Event Goal, Audience, and Brand
- 02 - Define your virtual event goal
- 03 - Identify your audience
- 04 - Create your virtual event brand
2. Plan Your Event Budget and Logistics
- 05 - Prepare your virtual event budget
- 06 - Outline the team roles
- 07 - Select your virtual event date
- 08 - Choose your virtual event platform
- 09 - Assess the other tools you need
3. Navigate Event Marketing and Sponsorships
- 10 - Define your event marketing strategy
- 11 - Compile a sponsor list
- 12 - Create sales and sponsorship presentations
- 13 - Compose event sponsorship proposals
4. Book and Collaborate with Event Speakers
- 14 - Build a list of event speakers
- 15 - Develop your virtual event speakers
5. Prepare for Your Event Day
- 16 - Host event speaker rehearsals
- 17 - Create tech and moderator scripts
- 18 - Set the stage for future virtual events
6. Assess and Communicate Event Insights
- 19 - Organize an event retrospective
- 20 - Analyze your virtual event data
Conclusion
- 21 - Keep growing your event planning skills