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UX Research: International Projects

UX Research: International Projects

40mIntermediate2022-01-28

Authors

Cory Lebson

Cory Lebson

Leading Educator and Author in UX

Course details

Do you ever feel like there’s a disconnect between your products and the rest of the world? While it’s certainly easier and more affordable to conduct your UX research close to home, it’s also critically important to consider how a global audience may understand and use your products differently. In this course, instructor Cory Lebson gives you an overview of how to conduct international user research with this wider audience.

Learn about how to pitch and validate international projects to your managers, executives, and stakeholders. Get tips on conducting both remote and in-person real-time studies in another country—perhaps in a language you don’t even speak. Cory walks through everything you need to know to set up a portable international research kit, build in-country relationships, and create an effective workflow. The world is big. So why think small? Start your adventure today and learn more about how you can support meaningful user research experiences and gather new insights on a global scale.

Skills covered

UX DesignProject Management SkillsUser ExperiencePersonaProject ManagementWeb Development

Concepts

0. Introduction

  • 01 - Why do international user research

1. Research Basics

  • 02 - What is user research
  • 03 - Start local and then expand
  • 04 - Make the pitch for a global research focus
  • 05 - Country-specific technology constraints and context of use

2. Remote International Qualitative Research

  • 06 - Selecting tools for remote qualitative research
  • 07 - Remote qualitative research preparation

3. In-Person International Qualitative Research

  • 08 - Benefits of in-person international qualitative research
  • 09 - In-person international qualitative research planning
  • 10 - Personal considerations when researching internationally

4. Qualitative Research in a Foreign Language

  • 11 - Conducting research with bilingual speakers
  • 12 - Find a suitable language interpreter for user research
  • 13 - Use a language interpreter during user research
  • 14 - Utilize foreign language translated data from user research

5. Travel Tips for You and Your Equipment

  • 15 - Travel tips for you
  • 16 - Travel tips for your equipment

Conclusion

  • 17 - Start your research adventure

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