Using Cause Selling to Overcome Donor Objections

Hearing no is a part of any negotiation, but if you can distinguish the difference between a hard no and a stalling tactic, it will help you reach your fundraising goals. In this course, the Fundraising Academy walks you through valuable insights on navigating the level of interest that a prospective donor demonstrates when they present objections, excuses, and questions. This course coaches you through a common technique for handling frustrations and helps you to identify the importance of timing as you help potential donors to make a decision. After this course, you won’t be unsettled by donor objections, but instead will be able to see them as an opportunity for raising funds for your cause.