Turning Your Communication Talents into a Career
50mBeginner2020-02-07
Authors
genConnectU
A digital media company specializing in on-demand learning content
Course details
What's keeping you from turning your communication talents into a successful long-term career? Whether your goal is to advance up the ladder in a mega-agency or start your own boutique firm, this course can inspire you to make it happen. Learn from one of the most respected and revered women in communications, Liz Kaplow. Liz's recipe for world-wide success can help you grow your skills, attract clients and manage your staff, and build an esteemed and valued agency—all the markers of a successful career in communications. Discover confidence-building tools, leadership lessons, the secrets to find the right partners, personal branding tips, and advice for dressing the part and embracing opportunity. Plus, get tips for cultivating a timeless and long-standing company culture.
Topics include:
- What it means to be an entrepreneur
- Staying focused
- Leadership skills
- Professional development tips
- Building your brand
- Choosing partners
- Turning self-doubt into solutions
- Fashion in the workplace
- Staying motivated
- Being real and resilient
Topics include:
- What it means to be an entrepreneur
- Staying focused
- Leadership skills
- Professional development tips
- Building your brand
- Choosing partners
- Turning self-doubt into solutions
- Fashion in the workplace
- Staying motivated
- Being real and resilient
Skills covered
EntrepreneurshipSmall Business and EntrepreneurshipCommunicationProfessional DevelopmentLeadership and ManagementOne-Off
Concepts
0. Introduction
- 01 - Introduction - Liz Kaplow
1. What It Means to Be an Entrepreneur
- 02 - Accidental entrepreneur
- 03 - The meaning of entrepreneur
- 04 - Staying focused
- 05 - Be who you are
2. Essential Leadership Lessons
- 06 - The win win
- 07 - Leading from the middle
3. Professional Development Tips
- 08 - Staying relevant - making timeless decisions
- 09 - Have an open mind
- 10 - Keeping your personal brand relevant
4. Brand Building and Beyond
- 11 - You are your own brand
5. Establishing Your Support System
- 12 - Surround yourself with a good circle
- 13 - Choosing your partner
- 14 - Mentors as partners
6. How to Stop Selling Yourself Short and Let the Magic Happen
- 15 - Tips to convert self-doubt into solutions
7. Everyday Fashion - Getting into Part
- 16 - Fashion in the workplace - Getting into part
- 17 - Fashion in the workplace - showing up for interview
8. Motivational Metaphors
- 18 - Say yes
- 19 - Do what It takes
9. Important Life Lessons
- 20 - Life is a blank canvas
- 21 - Don't be afraid to apologize or fail
- 22 - Just be real
- 23 - Resiliency
- 24 - Celebration
Conclusion
- 25 - Cultivating company culture
- 26 - Trust