Turning Your Communication Talents into a Career

Turning Your Communication Talents into a Career

50mBeginner2020-02-07

Authors

genConnectU

genConnectU

A digital media company specializing in on-demand learning content

Course details

What's keeping you from turning your communication talents into a successful long-term career? Whether your goal is to advance up the ladder in a mega-agency or start your own boutique firm, this course can inspire you to make it happen. Learn from one of the most respected and revered women in communications, Liz Kaplow. Liz's recipe for world-wide success can help you grow your skills, attract clients and manage your staff, and build an esteemed and valued agency—all the markers of a successful career in communications. Discover confidence-building tools, leadership lessons, the secrets to find the right partners, personal branding tips, and advice for dressing the part and embracing opportunity. Plus, get tips for cultivating a timeless and long-standing company culture.

Topics include:
- What it means to be an entrepreneur
- Staying focused
- Leadership skills
- Professional development tips
- Building your brand
- Choosing partners
- Turning self-doubt into solutions
- Fashion in the workplace
- Staying motivated
- Being real and resilient

Skills covered

EntrepreneurshipSmall Business and EntrepreneurshipCommunicationProfessional DevelopmentLeadership and ManagementOne-Off

Concepts

Introduction

  • Introduction - Liz Kaplow

What It Means to Be an Entrepreneur

  • Accidental entrepreneur
  • The meaning of entrepreneur
  • Staying focused
  • Be who you are

Essential Leadership Lessons

  • The win–win
  • Leading from the middle

Professional Development Tips

  • Staying relevant - making timeless decisions
  • Have an open mind
  • Keeping your personal brand relevant

Brand Building and Beyond

  • You are your own brand

Establishing Your Support System

  • Surround yourself with a good circle
  • Choosing your partner
  • Mentors as partners

How to Stop Selling Yourself Short and Let the Magic Happen

  • Tips to convert self-doubt into solutions

Everyday Fashion - Getting into Part

  • Fashion in the workplace - Getting into part
  • Fashion in the workplace - showing up for interview

Motivational Metaphors

  • Say 'yes'
  • Do what It takes

Important Life Lessons

  • Life is a blank canvas
  • Don't be afraid to apologize or fail
  • Just be real
  • Resiliency
  • Celebration

Conclusion

  • Cultivating company culture
  • Trust
40,000 Toman