Turning Data into Strategies

Creating a bridge between data and decision-making requires both data and business skills. On the one hand, you need a deep understanding of data quality and data availability, as well as visual analytics knowledge. On the other hand, you need to understand your overarching business goals alongside your audience's most pressing needs. In this course, veteran trainer Rebeca Pop shares a process that she developed to help you design more effective business strategies that are rooted in data-driven insights. Rebeca starts by discussing business goals. She then walks through how to evaluate your data and your audience. Along the way, learn how to leverage visual analytics to present your insights in a professional, compelling manner. Upon completing this course, you’ll be better equipped to make informed decisions for business growth.