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Tips for Better Business Writing

Tips for Better Business Writing

28mBeginner2019-10-30

Authors

Natasha Terk

Natasha Terk

Managing Director of Adcom Designs

Course details

Want to advance your communication skills? Improve your writing. Clear and concise writing is the key to helping your audience understand your message—whether it’s delivered in an email, report, memo, or white paper. This course, designed by Adcom Designs and Write It Well managing director, Natasha Terk, provides relevant, actionable tips to improve the quality and impact of your writing. Learn how to plan a message, format it for easy reading, and use the right words to communicate clearly. Plus, learn how to reduce or eliminate errors to maintain your professional image and credibility.

Learning objectives
Describe the two fundamental purposes of business writing.
Define a key message, and explain how and where to use it.
Explain how to generate a list of points for discussion and logically organize that list.
Quantify appropriate sentence lengths for ease of understanding.
Identify redundant words and jargon.
Describe the importance of proofreading and list strategies for identifying errors.

Skills covered

WritingLimited SeriesProfessional Development

Concepts

0. Introduction

  • 01 - Business writing strategies

1. Plan and Prepare for Successful Business Writing

  • 02 - Consider your reader when writing
  • 03 - Write to inform or to influence
  • 04 - Don't bury the lead when writing
  • 05 - Anticipate your readers' questions
  • 06 - Group your points in a logical way

2. Formatting for Easy Reading

  • 07 - Write in short sentences and paragraphs
  • 08 - Use bulleted or numbered lists
  • 09 - Use visuals to support your writing

3. Make Your Writing Clear and Concise

  • 10 - Clear the clutter in your writing
  • 11 - Choose the right words
  • 12 - Use active language in your writing

4. Before You Share Your Writing

  • 13 - Proofread your work

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