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The Business Case for Creativity

The Business Case for Creativity

55mIntermediate2021-01-20

Authors

Denise Jacobs

Denise Jacobs

Speaker, Author, and Creativity Evangelist

Course details

Creativity and innovation are now recognized as some of the most important contributors to economic growth. Thus, it’s imperative that work environments are structured so that creativity and innovation can thrive. But how can leaders translate the desire for creativity into something doable in their company? How can they lay the foundation for this structure? In this course, international speaker and trainer Denise Jacobs shows you how. Learn about the key directives that leading companies use to enhance engagement, reignite passion, and ramp up meaningful contribution. Discover how to prevent time pressures from blocking creativity, ask questions that spark innovative thinking, amplify the ideas of others, and more. By the end of this course, you'll have the tools you need to boost engagement and help your teams produce cutting-edge work.

Skills covered

Business StrategyBusiness Analysis and StrategyLeadership and ManagementDeep Dive (X:Y)

Concepts

0. Introduction

  • 01 - It s time to rebuild the structure for creativity

1. Create

  • 02 - Why creativity and innovation are critical tools for success
  • 03 - Reignite your workforce s creative spark

2. Unblock

  • 04 - Fears that block creative thinking
  • 05 - Break the time barrier and encourage experimentation

3. Communicate

  • 06 - Become a master listener - Listen better through asking
  • 07 - Pump up persuasion - Sell your ideas don't just share them

4. Collaborate

  • 08 - Amplify the ideas of others
  • 09 - Open the field of input

5. Allocate

  • 10 - Allow for time to be creative
  • 11 - Provide tools to up level creativity
  • 12 - Nurture a culture of creativity

6. Produce

  • 13 - Support the creativity imperative

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