Social Media Marketing: Content Batching and Repurposing
44mBeginner2022-06-30
Authors
Joanna Yung
Social Media Manager | Founder and CEO at Social Nomad Academy
Course details
Creating content is time consuming and overwhelming—not to mention, you need everything to align with your brand. In this course, social media manager Joanna Yung teaches you how to be more efficient with your time and maximize the value of your content using the content batching and repurposing technique. Get a step-by-step approach to both batching and repurposing, including identifying and planning your content pillars, analyzing your past social media content, exploring batch creation with various types of media and copy, and breathing new life into old content. Along the way, Joanna helps you figure out how to maximize your efforts and make your content creation journey more efficient and effective.
Skills covered
Social Media MarketingMarketingDeep Dive (X:Y)
Concepts
0. Introduction
- 01 - Leveraging social media content strategies
1. How to Batch Content for Social Media - Step-by-Step
- 02 - The content batching process - An overview
- 03 - Identifying and organizing content pillars
- 04 - Analyzing past social media content
- 05 - Batching social media copywriting
- 06 - Batching social media graphics and photos
- 07 - Batching social video content
- 08 - Batching content schedules
2. How to Repurpose Content for Social Media - Step-by-Step
- 09 - The content repurposing process - An overview
- 10 - Deciding on primary content
- 11 - Deciding on secondary content
- 12 - Breathing new life into old content
- 13 - The best tools for content repurposing
Conclusion
- 14 - Hone social media content batching and repurposing skills