Retail Sales Foundations
29mIntermediate2018-05-23
Authors
Noah Fleming
Author, Speaker, President of Fleming Consulting & Co.
Course details
Retail success starts and ends with your sales team. A consistent and positive sales approach keeps the business steady and customers happy. This course is all about building the foundations for success. Instructor Noah Fleming looks at how to deliver and maintain a powerful customer experience, mitigate the factors that impact retail sales, and adopt selling strategies used by the best companies in the world. Find out to increase the average order size with bundling and options, and dive deep into customer loyalty: understanding the true value of a customer. Noah also helps you understand when and when not to discount—and how to avoid the number one retail sales mistake.
Skills covered
Sales SkillsSalesDeep Dive (X:Y)
Concepts
0. Introduction
- 01 - Welcome
- 02 - Retail success
1. Retail Selling and Service Fundamentals
- 03 - Creating an amazing customer experience
- 04 - Retail factors that impact sales
- 05 - Key sales behaviors
- 06 - How service impacts sales
- 07 - Increasing average order size
2. Building Customer Loyalty in Retail
- 08 - Understanding the true value of the customer
- 09 - When and when not to discount
- 10 - The biggest mistake retailers make
Conclusion
- 11 - Next steps