Producing Professional Podcasts

Course details

When it comes to podcasting, there has been a resurgence in both interest and opportunity. Podcasting has become one of the most cost-effective ways to extend the reach of a publisher or broadcaster. And content marketers are discovering that podcasting makes it easy to connect niche content with targeted audiences.

In this course, you'll learn how to create a podcast to match any budget, using proven techniques that get listeners and results. You'll learn how to set up a small studio; record audio, video, and even group video chats; edit your podcast; and create a podcast feed (aka an RSS feed). This class is taught by Rich Harrington, who's produced, hosted, or consulted on several podcasts that are routinely featured as the best of iTunes. Watch and learn how to get your own podcast up and running in less than a day.

Learning objectives
What is podcasting
Leveraging existing content
Analyzing the competition
Outlining a podcast budget
Setting up a studio
Setting up an RSS feed
Recording interviews, screencasts, and Google Hangouts
Editing podcasts with Adobe Audition and other audio editing software
Optimizing audio and video for podcast delivery
Hosting podcast files
Branding and promoting your podcast feed

Concepts

0. Introduction

01 - Welcome
02 - What you should know before watching this course
03 - Using the exercise files

1. What Is Podcasting

04 - A working definition of podcasting
05 - The role of the RSS feed
06 - Examining an RSS feed
07 - The benefits of podcasting
08 - Podcasting trends
09 - Key podcasting terms

2. Preproduction Strategies for Podcasting

10 - Mapping your production
11 - Leveraging existing content
12 - Discovering your competition and collaborators
13 - Analyzing your competition
14 - Maximizing your podcast's budget
15 - Costs associated with delivering podcasts
16 - Outlining a show
17 - Advice on content

3. Determining a Production Approach for Your Podcast

18 - The benefits of audio podcasting
19 - The drawbacks of audio podcasting
20 - The benefits of video podcasting
21 - The drawbacks of video podcasting
22 - The benefits of screencasting
23 - The drawbacks of screencasting

4. Setting Up a Studio for Podcasting

24 - Selecting a microphone for podcasting
25 - Monitoring your recording
26 - Isolating and reinforcing audio for cleaner recordings
27 - Field recording equipment
28 - Voice over IP software
29 - Recording software options

5. Podcasting Techniques

30 - Interview techniques
31 - Recording an interview with Skype
32 - Recording a screencast on a Mac
33 - Recording a screencast on a PC
34 - Recording a panel discussion with Google Hangouts

6. Editing a Podcast

35 - Editing software options
36 - Importing an audio podcast with Adobe Audition
37 - Editing an audio podcast with Adobe Audition
38 - Finalizing an audio podcast with Adobe Audition
39 - Exporting an audio podcast with Adobe Audition
40 - Advice for editing video podcasts
41 - Keeping your runtimes down

7. Compressing Podcast Files for Delivery

42 - The need for compression and essential terminology
43 - Choosing the right compression software
44 - Creating audio podcast files
45 - Creating video podcast files
46 - Testing your files before upload

8. Hosting Podcast Files

47 - Requirements for hosting podcast files
48 - Choosing a podcast host
49 - Using a WYSWIG host
50 - An overview of really simple syndication
51 - Creating show art
52 - Concept show art specs
53 - Testing the podcast feed

9. Delivering the Podcast

54 - Optimizing your feed with FeedBurner
55 - Registering the podcast feed
56 - Promoting your podcast
57 - Branding your podcast
58 - Tracking and monitoring your podcast feed

Conclusion

59 - Goodbye