Practical Design Thinking

Course details

Learn by doing. Join instructor Chris Nodder as he covers the essentials of each step of the design thinking process in this hands-on, interactive course. Each section of the course comprises a teaching unit followed by an optional practical challenge. Develop the skills and know-how you need today to apply the design thinking process to your own projects later. You can learn together by taking this course as a group or a team, or take the course independently before running a design thinking session with your team. From gathering user data to experience mapping, goal-setting, ideation, scenarios, prototyping, and beyond, this course is an ideal fit for product team members and UX practitioners in any size of organization. Along the way, you'll get the chance to use AI to practice your user research skills.

This course includes AI-powered Role Play. Role Play allows you to practice what you’ve learned in interactive simulations of real-world conversations.

Concepts

Introduction

Learn design thinking by doing it
Which design thinking course to watch

Applying Design Thinking in Your Work

What makes a good design thinking project
Who needs to be involved
Timeframes and expectation setting
Creating an initial goal statement

Gathering User Data

Start with real data
Running user observation sessions
Asking the right questions
Note taking best practices
Challenge - Observation note-taking
Interview 1 - Trail maintainer
Interview 2 - Mountain biker
Interview 3 - Dog walker
Solution - Observation note-taking

Analyzing Data by Experience Mapping

Experience maps are your primary data summary
Creating the experience map
Challenge - Create an experience map
Solution - Create an experience map

Set Your Project Goals

Creating problem statements
Turning the problems into goals
Challenge - Extract goals from the experience map
Solution - Extract goals from the experience map

Using Personas to Remain User-Focused

Creating assumption personas
Challenge - Create a primary and secondary persona
Solution - Create a primary and secondary persona

Ideation to Unleash Creativity

Your team CAN be creative
Tips for ideation
Challenge - Run a time-constrained ideation session
Solution - Run a time-constrained ideation session

Building for Real Life with Scenarios

Bringing ideation back to reality
Turning scenarios into storyboards
Challenge - Create a scenario
Solution - Create a scenario

Prototype the Minimum Usable Product

Use paper for your prototype
Challenge - Build a paper prototype
Solution - Build a paper prototype

User Testing to Check Your Assumptions

Why test
Challenge - Run a simple usability test
Solution - Run a simple usability test

Implementation Planning to Solidify Your Concepts

Decision time - continue or iterate
Story mapping - Why and how
Prioritizing your story map
Challenge - Create a story map for your product
Solution - Create a story map for your product

Applying What You ve Learned

What you ve just achieved