Podcasting for Business Growth: Proven Strategies for Success
19mGeneral2024-09-19
Authors
Madecraft
Full-Service Learning Content Company
Dan Moyle
Course details
Podcasts can enhance business's reach and influence your audience. In this course, Dan Moyle, a CRM trainer and HubSpot expert, guides you through starting your own podcast from scratch. Dan covers everything from selecting the right equipment to targeting your audience and explores various podcast formats and strategies for attracting engaging guests. By the end of this course, you'll be equipped to create compelling podcast content and leverage podcasting as a powerful marketing tool.
Learning objectives
Forge connections with diverse audiences.
Identify key podcasting equipment.
Choose topics for target audiences.
Craft guest appearance outreach.
Utilize feedback for content improvement.
Learning objectives
Forge connections with diverse audiences.
Identify key podcasting equipment.
Choose topics for target audiences.
Craft guest appearance outreach.
Utilize feedback for content improvement.
Skills covered
PodcastingBusiness StrategyAudio and MusicLimited SeriesBusiness Analysis and StrategyLeadership and Management
Concepts
0. Introduction
- 01 - Podcasting is for everyone
1. The Basics
- 02 - The value of podcasts
- 03 - Taking the first steps
- 04 - Picking a subject
- 05 - Identifying a format
- 06 - Planning a release schedule
2. Possible Approaches
- 07 - Conducting a solo podcast
- 08 - Becoming a guest
- 09 - Booking guests for your podcast
- 10 - Preparing for interviews
- 11 - Attracting valuable guests
3. Iterating Your Idea
- 12 - Improving and implementing feedback
- 13 - Preparing for show time
Conclusion
- 14 - Get recording