Mastering SEO: How to Develop a Superior SEO Strategy

Join Kelsey Jones as she shares essential SEO knowledge, including keyword research and content strategies. In this course, Kelsey shares how to effectively collaborate across different departments and drive marketing success. Gain the foundational skills necessary to enhance your search engine optimization and create content that resonates with your audience. After completing this course, you'll be able to use valuable strategies to elevate your digital presence and achieve greater visibility online.

Learning objectives
Identify the key concepts of SEO and what it means.
Complete keyword research to put SEO into practice.
Build SEO audits and reports to move the needle on growing organic site traffic.
Work across departments to ensure SEO understanding and success.