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Learning Infographic Design

Learning Infographic Design

2h 20mIntermediate2021-07-29

Authors

Amy Balliett

Amy Balliett

CEO and Founder of Killer Visual Strategies

Course details

To create a truly successful infographic, you must understand the power of visual communication. Properly executed visuals can connect with an audience faster than any other form of communication. In this course, Amy Balliett, CEO and Founder of Killer Visual Strategies, shows you how to create engaging and successful infographics that stand out from the crowd. Amy shows you how to dissect a bad infographic, to learn what not to do. She shows you how visual communication shines through, even in infographics that aren’t in your native language, then goes over how to leverage visual cues and hooks. Amy introduces the five Ws that you need to identify when designing your infographic and explains why it’s so important to research before design even starts. She walks you through each step of wireframing your infographic and concludes with putting the full design together in Adobe Illustrator.

Skills covered

InfographicsGraphic DesignLearning

Concepts

Introduction

  • Learn infographic design
  • What you will learn

What Makes a Great Infographic

  • Bad infographics
  • Review infographics in other languages
  • Improving a failing infographic
  • Leveraging visual hooks and cues

The Five Ws of Success

  • Defining the 5 Ws
  • Determine your what
  • Determine your who
  • Determine your why
  • Determine your where
  • Determine your when
  • Challenge - Let's make a brief
  • Solution - Let's reveal that brief

Crafting Your Narrative Research 101

  • This isn't a chicken or egg scenario
  • The role of the researcher vs. the designer
  • Tone
  • Where does research even start
  • Finding primary sources
  • Organizing your research
  • Challenge - Time to do the research
  • Solution - Time to do the research

Wireframing Your Infographic

  • What's the point of a wireframe anyway
  • Adobe Illustrator vs. Photoshop vs. InDesign
  • The contents of a good wireframe
  • Choosing fonts, illustration style, and colors
  • Laying out your infographic design
  • Visualizing data and iconography
  • Presenting a wireframe
  • Challenge - Wireframing your infographic
  • Solution - The wireframe we will work with

Let's Design an Infographic

  • Setting up Adobe Illustrator
  • Starting with color
  • Customizing your data viz
  • Custom illustration is key
  • Challenge - Putting it all together
  • Solution - First draft infographic revealed

Conclusion

  • Thank you

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