How to Listen More and Talk Less in Sales
34mGeneral2024-07-31
Authors
Madecraft
Full-Service Learning Content Company
Ronnell Richards
Course details
Effective communication is crucial in sales, and the key lies in listening more than talking. Ronnell Richards, a sales expert, guides you through improving active listening skills to enhance customer relationships and sales outcomes. This course covers the essentials: from understanding the difference between listening and hearing to employing strategic listening for sales planning. Ronnell teaches you how to turn listening into a powerful tool.
Learning objectives
Identify the impact of active listening in sales.
Explain active vs. passive listening and their roles in sales communication.
Utilize questioning techniques to uncover deeper customer insights.
Overcome common listening barriers in a sales context.
Implement active listening strategies in sales meetings for trust-building.
Learning objectives
Identify the impact of active listening in sales.
Explain active vs. passive listening and their roles in sales communication.
Utilize questioning techniques to uncover deeper customer insights.
Overcome common listening barriers in a sales context.
Implement active listening strategies in sales meetings for trust-building.
Skills covered
Sales SkillsSalesCommunicationLimited SeriesProfessional DevelopmentLeadership and Management
Concepts
0. Introduction
- 01 - The power of listening in sales
1. Foundations of Active Listening for Sales
- 02 - Listening vs. hearing in sales
- 03 - Ask the right sales questions
- 04 - Overcome barriers to listening
2. Leverage LIstening in the Sales Process
- 05 - Strategic listening in sales planning
- 06 - Talk less in sales meetings
- 07 - Foster trust through listening
- 08 - Handle sales objections with empathy
- 09 - Apply listening to follow-up strategies
3. Advanced Listening Skills for Sales
- 10 - Non-verbal cues for sales
- 11 - Listen for hidden messages in sales calls
- 12 - Use silence to your sales advantage
- 13 - The future of listening in sales
Conclusion
- 14 - Maximize sales effectiveness through listening