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Hire Better, Hire Faster with Social Media and Digital Platforms

Hire Better, Hire Faster with Social Media and Digital Platforms

35mBeginner2022-08-24

Authors

Laurie Ruettimann

Laurie Ruettimann

HR leader turned writer, speaker, and entrepreneur

Course details

Social media permanently changed how hiring managers and HR professionals hire people. Now, data suggests that 70% of hiring managers have hired candidates using social media, and 84% of companies are currently using social media for recruiting. As these platforms mature, you risk missing out on top candidates if you don’t know how to leverage these tools. Join Laurie Ruettimann in this course to learn how to create an efficient social media and digital recruiting strategy that is channel-agnostic and aligns with your organization's business goals, communicates your brand, and attracts talented candidates who want to stay.

Skills covered

RecruitingHiring and InterviewingHuman ResourcesOne-Off

Concepts

0. Introduction

  • 01 - How to hire better and faster in today's market

1. Social Media and Digital Foundations

  • 02 - Social media recruiting in the changing work landscape
  • 03 - How and where to find people with social media
  • 04 - Other digital resources to find talent

2. How to Use Social Media and Digital Platforms to Attract Talent

  • 05 - Formulate your talent brand
  • 06 - Use the search bar to attract and find talent
  • 07 - Improving a traditional recruiting strategy

3. Optimize Your Social Media Recruiting Efforts

  • 08 - Avoid common mistakes when hiring with social media
  • 09 - How to be inclusive while hiring online and offline
  • 10 - Align with your organization's brand

Conclusion

  • 11 - How to hire better and faster - The challenge

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