Guy Kawasaki on Entrepreneurship
14mIntermediate2015-07-20
Authors
Guy Kawasaki
Speaker and household name in innovation and entrepreneurship
Course details
In this interview-style course, author, entrepreneur, evangelist, and venture capitalist Guy Kawasaki discusses a variety of topics centered on entrepreneurship. He shows how to focus your pitch and develop prototypes, predict new markets, and capitalize on social media. Topics Guy discusses include:
The critical nature of prototyping
The qualities of an MVVVP (minimum viable, valuable, validating product)
The irrelevance of business plans
The qualities of state-of-the-art pitches
The replacement of marketing with social media
The critical nature of prototyping
The qualities of an MVVVP (minimum viable, valuable, validating product)
The irrelevance of business plans
The qualities of state-of-the-art pitches
The replacement of marketing with social media
Skills covered
EntrepreneurshipThought LeaderSmall Business and Entrepreneurship
Concepts
0. Introduction
- 01 - Who is Guy Kawasaki
- 02 - Focusing on your pitch
- 03 - Creating a prototype
- 04 - How to pitch successfully
- 05 - The value of advice
- 06 - Economic bubbles
- 07 - Providing value
- 08 - Predicting new markets and opportunities
Bonus on Social Media
- 09 - Writing The Art of Social Media
- 10 - Gaining followers on social media
- 11 - Evolution of social media
- 12 - The future of social media platforms