Empathy in UX Design

Course details

In this course, learn how to build your empathy skills and create a culture of empathy that enhances user experience and promotes product success. Instructor Cory Lebson starts by defining empathy and explores how it can help UX professionals, designers, and researchers understand customers’ needs and goals. He moves on to explain how empathy skills can be developed and discusses how to foster empathy and engage stakeholders with empathetic storytelling throughout the project lifecycle. Cory also covers why empathy is critical for effective user research and design, how to manage difficult emotions while remaining empathetic, and how to be an empathy advocate.

Learning objectives
Learn about empathy and user experience.
Build personal empathy.
Learn how to deal with the pain of empathy.
Learn about empathy in UX research.
Learn about storytelling with research findings.
Choose approaches that tell a story.
Discover how empathy leads to career success.
Find out how to design and deliver empathy.

Concepts

0. Introduction

01 - Empathy and user experience

1. Empathy and UX

02 - What is empathy
03 - How empathy relates to UX

2. Building Personal Empathy

04 - Where is your starting point
05 - Empathy in life
06 - Empathy for customers and users
07 - Empathy through research and interaction
08 - Empathy for workplace kindness
09 - Dealing with the pain of empathy
10 - Empathy for neurodiversity - My experience with ADHD

3. Empathy in UX Research

11 - Choosing methods to tell a story
12 - Involve stakeholders in research
13 - In-person vs. remote research
14 - Example - Empathy in research sessions
15 - Managing emotional research
16 - Empathy through flexibility
17 - Can AI understand emotion

4. Designing and Delivering Empathy

18 - Storytelling with research findings
19 - Designing with empathy
20 - Example - Personas
21 - Example - Customer journey maps

Conclusion

22 - Use your empathy for good