Designing a Business Card

Designing a Business Card

1h 5mIntermediate2015-01-06

Authors

Nigel French

Nigel French

Graphic Designer, Author, Artist, Trainer

Course details

Learn how to design a business card. In this course, designer Nigel French covers all aspects of the design process—from font choice to paper stock—so you can create a business card that is at once eye-catching and functional. He walks through what information to include, size and format considerations, and printing options. He also demonstrates how to set up a template and incorporate typography and imagery. Then he segues into two hands-on projects: a business card for a graphics design company and another for a coffee shop. These projects will help you understand how to apply the principles of good design in real-world context.

Learning objectives
Examining how layout, typography, and other elements add to a design
Incorporating imagery
Choosing paper stock
Using common business card sizes and formats
Printing options
Positioning logos and text
Preparing a business card for print

Skills covered

Brand ManagementPersonal BrandingInDesignCareer DevelopmentProjectMarketingAdobe

Concepts

Introduction

  • Welcome
  • Using the exercise files

The Elements of a Business Card

  • What to include on a business card
  • The layout of a business card
  • The typography of a business card
  • The alignment of elements on a business card
  • Choosing paper
  • Choosing colors
  • Adding texture
  • Incorporating imagery

Taking a Closer Look at Business Cards

  • Business card sizes and formats
  • Which tools to use
  • Printing options
  • Printing effects
  • Unusual business cards

Designing a Business Card for a Design Company

  • Setting up the business card document in InDesign
  • Positioning the logo and text
  • Designing the reverse side
  • Finessing the type
  • Adding a QR code
  • Preparing the business card for print

Designing a Business Card for a Coffee Shop

  • Setting up the business card document in Illustrator
  • Positioning the logo and text
  • Adding the background texture
  • Creating a second artboard for the reverse side
  • Finessing the text
  • Creating a print-ready PDF

Conclusion

  • Goodbye
40,000 Toman