Cross-Functional Sales Teams
49mAdvanced2019-11-21
Authors
Jeff Bloomfield
Sales and Leadership Coach, Author
Course details
Cross-team collaboration is vital to achieve revenue growth and profitability. With the many roles involved in the sales process today—marketing, HR, product, engineering, and more—understanding the individual responsibilities as well as the team objectives is critical to your cross-functional sales success. Join sales coach Jeff Bloomfield as he explains how to develop, launch, and track a high-performing cross-functional sales team. Learn about the benefits the team can bring to your organization and the members that should be involved, and explore a series of cross-functional sales strategies that are ready to adopt. Jeff also provides tips for getting communication right and defining metrics that will help you track the success of your new team.
Skills covered
Management SkillsLeadership and ManagementDeep Dive (X:Y)
Concepts
Introduction
- Developing a high-performing cross-functional sales team
Understanding the Cross-Functional Sales Team
- Defining the cross-functional sales team
- Typical members of cross-functional sales team
- Advantages of cross-functional sales team
- Disadvantages of cross-functional sales team
Cross-Functional Sales Strategy
- Understanding your buyer
- Creating internal goals and objectives
- Defining the process
Cross-Functional Communication
- Creating the right communication strategy
- Setting expectations
- Tools and technology
Defining Cross-Functional Success
- Internal metrics
- External metrics
Conclusion
- Next steps