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Corporate Video Essentials: Post-Production

Corporate Video Essentials: Post-Production

2h 50mIntermediate2021-08-18

Authors

Richard Harrington

Richard Harrington

Digital Video Expert, Educator, Speaker

Amy DeLouise

Amy DeLouise

Director, Producer

Course details

In this third installment of the Corporate Video Essentials series, Rich Harrington and Amy DeLouise detail the post-production process. Once you’ve finished shooting, you need to take all the information you captured—both the actual footage and any intellectual knowledge or project experience—and turn it into a polished, final product for your client. Rich and Amy cover the major aspects of post-production, starting with reviewing deliverables, using interview transcripts to propel your workflow, organizing your footage, and assembling a rough cut. From there, they show how to build a soundtrack with interviews, voiceovers, background sounds, and music. Amy and Rich also cover working with graphics to both convey information and give your film a refined, professional look. Finally, they show you how to polish up your rough cut with color correction, transitions, and reviews, how to export your work for client review, and steps you can take to future-proof your work.

Skills covered

Media EncoderVideo Post-ProductionBrand ManagementPremiere ProVideoMarketingAdobeMicrosoftOne-Off

Concepts

0. Introduction

  • 01 - What you'll learn in this course
  • 02 - Using the exercise files

1. Transitioning from Production to Post

  • 03 - Properly transferring and organizing media
  • 04 - Reviewing deliverables to determine sequence settings

2. Using Interview Transcripts

  • 05 - The role of transcripts
  • 06 - Identifying the best sound bites for an editing script
  • 07 - Software to speed up transcription workflows

3. Using Voiceover Narration

  • 08 - How can voiceover help tell a story
  • 09 - Auditioning voice talent
  • 10 - Using a scratch track then recording for real

4. Organizing Your Footage

  • 11 - Working with bins
  • 12 - Subclipping footage
  • 13 - Adding metadata to help organize footage

5. From Radio to Rough Cut

  • 14 - Creating a story arc for corporate video
  • 15 - Assembling a radio cut
  • 16 - Adding essential B-roll

6. Building a Soundtrack

  • 17 - Organizing audio tracks in a sequence
  • 18 - Choosing and licensing music tracks
  • 19 - Creating a rough audio mix
  • 20 - Mixing for multiple platforms

7. Essential Graphics

  • 21 - The role of graphics
  • 22 - Adding lower thirds for speakers

8. Polishing the Edit

  • 23 - An introduction to color correction for video
  • 24 - Trimming video and working with transitions
  • 25 - Managing sequence reviews remotely
  • 26 - Controlling the review process

9. Exporting Your Project

  • 27 - Reviewing the project's requirements before output
  • 28 - An introduction to captioning
  • 29 - Choosing the right export formats for archive
  • 30 - Export your video for web delivery and presentation playback

10. Future-Proofing Your Project

  • 31 - Why back up a project and media
  • 32 - What to archive for a video project
  • 33 - Project closeout

Conclusion

  • 34 - Next steps and recommended learning

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