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Championing the Customer in Everything You Do

Championing the Customer in Everything You Do

19mBeginner2024-04-09

Authors

Brad Cleveland

Brad Cleveland

Customer Strategy, Management, and Omnichannel Services Expert

Course details

Most people agree that focusing on customers is extremely important, but how do you actually deliver an experience that customers will remember? This course, appropriate for every role, provides a relevant short introduction to customer experience (CX) and shows you why each person in an organization is an indispensable part of its success.

Explore how every department’s touch point affects customer perception to get a richer understanding of CX and its significance in modern business. Instructor Brad Cleveland gives an overview of the skills and know-how required to navigate the CX journey, drive team support and enterprise-wide collaboration, reflect and adapt, celebrate wins, and continuously improve. By the end of this course, you’ll be prepared to commit to proactive behaviors that consistently prioritize and enhance the customer experience across all interactions and functions.

Skills covered

Customer Service ManagementCustomer ServiceOne-Off

Concepts

0. Introduction

  • 01 - Championing the customer

1. Everyone Impacts Customer Experience

  • 02 - Customers first
  • 03 - Engage proactively

2. Building a Unified Approach

  • 04 - Navigate the journey
  • 05 - Team support
  • 06 - Enterprise-wide collaboration

3. Continuous Improvement

  • 07 - Reflect and adapt
  • 08 - Enjoy the process and celebrate
  • 09 - Develop this as a lifelong skill

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