Business Development Foundations: Alliances & Partnerships

To establish a successful strategic partnership, you need domain expertise, negotiation skills, and a keenly agile entrepreneurial spirit. In this course, instructor Robbie Kellman Baxter helps you deepen your understanding of the skills required to identify, define, and launch alliances and partnerships.

Explore strategies to identify and target potential partnerships with another company. Learn how to negotiate terms to create a win-win-win for everyone while protecting your own company’s interests. Robbie shows you how to communicate your objectives and status both internally and externally to build support and accelerate partnerships. You’ll learn to think like a CEO and manage projects more effectively, addressing emergent issues as you go. Along the way, test out your new skills as a domain expert in the hands-on case study at the end of the course.