Building Powerful Instagram Assets with Photoshop
1h 7mIntermediate2021-10-05
Authors

Kladi Vergine
Award-Winning Designer, Strategist, Author, and Mentor
Course details
The goal of every designer, marketer, and strategist is to protect and maintain the distinctive elements of a brand while building engaging visuals. In this course, find out how Photoshop provides the flexibility to develop striking social media assets to represent powerful and recognizable business identities. Visual strategist Kladi Vergine covers real-world seamless Photoshop and Illustrator workflows for developing branded professional Instagram assets. Join Kladi as she shows you how to leverage professional vector assets from Adobe Stock, take advantage of Creative Cloud Libraries to speed up your workflow between apps, use Capture to create a color theme from any image, generate social media templates to promote your brand, and use the video timeline to increase your online engagement with animated content.
Skills covered
Content MarketingImage EditingPhotoshopPhotographyMarketingAdobeOne-Off
Concepts
Introduction
- How to build a powerful asset with Photoshop
Create a New Document
- Create a new document for web
- The Photoshop interface
- Save as a cloud document
Prepare Your Assets
- Create dedicated CC Libraries
- Import your own assets
- Professional assets at your fingertips
- Create from an image
- Color themes
Isolate a Subject from a Photo
- The Layers panel
- Useful shortcuts
- Remove background
- Select and mask
- Refine a mask
Combine Multiple Images
- Manage layers
- Inverted mask
- The Brush tool settings
- Kyle's brushes
- Blending modes
- Smart Objects
- Camera Raw
Add Text
- Add a text layer
- Edit text style
- Adobe Fonts
- Layer styles
The Animation
- The Timeline panel
- Opacity animation
- Transform animation
- Add music
Export
- Export your output
Conclusion
- What's next