Building a Product from Scratch
47mBeginner2022-03-30
Authors
Charu Sharma
Tech Entrepreneur and Venture Capitalist
Course details
Do you have a billion-dollar idea for a business or product but don’t know where to start? Or maybe you’re a product manager tasked with the hefty responsibility of building a new product at your company and feeling lost? In this course, Silicon Valley entrepreneur and venture capitalist Charu Sharma teaches you how to build a product from scratch, step by step. Using both real-world and fictional examples, Charu takes you through the product development journey, from your initial vague idea for a product, to understanding your potential product-market fit, to building and testing a prototype, and aligning with key stakeholders. By the end of this course, you will be equipped with the knowledge and best practices to turn your product dreams into reality.
Skills covered
Product ManagementBusiness Analysis and StrategyOne-Off
Concepts
0. Introduction
- 01 - Building your own product from scratch
1. Product-Market Fit
- 02 - The secret to achieve product market fit
- 03 - Conducting customer conversations
- 04 - Identifying product-market fit
- 05 - Analyzing Porter's five forces
2. Defining MVP
- 06 - Mapping the user journey
- 07 - Defining success metrics for proof of concept
- 08 - Prioritizing functionalities and defining MVP
3. Building and Testing Prototype
- 09 - Pretotype vs. prototype vs. MVP
- 10 - Sketches, wireframes, prototypes, and mockups
- 11 - Running usability tests
Conclusion
- 12 - Next steps for product building