B2B Networking: Making Connections Online and Offline at Conferences

In this course, digital marketing expert Goldie Chan explores how to network like a pro at both in-person and online conferences. Get practical tips on how to prepare before attending an event, including crafting a compelling elevator pitch and researching the conference. Learn how to navigate in-person conferences with ease, from planning your travel and outfit to making the most of informal networking opportunities. Discover stress management techniques to stay calm and focused during networking events. Post-conference, find out how to maintain the connections you've made through personalized follow-ups and leveraging insights gained from the event. Plus, find out how to prepare for online conferences with technical readiness strategies and engagement tips to maximize your virtual networking experience. By the end, you will be equipped with the skills to confidently network, reduce stress, and cultivate lasting professional relationships.