A Systematic Creative Process for Designers

Course details

What happens when creatives have to perform under pressure? There is no universal way to find inspiration, yet designers still need to deliver. In this course, join Von Glitchka as he shares a methodical approach for generating design ideas, from rough concept to polished product, that allows for spontaneity along the way. Explore your personal style and see how to establish scope with specific deliverables. Learn about generating quotes, defining your client's goals and target audience, and considering the styles that best suit a solution. Discover how to go from the essence-capturing ideation stage to the more practical work of constructing vector artwork, composing type with design elements, handling client feedback, and more. Then, learn how to create a brand standards style guide, built assets that clients can use for promotion on social media, and finalize your projects.

Concepts

0. Introduction

01 - Introducing a systematic creative process for designers
02 - What is a systematic creative process
03 - Discover your personal creative style

1. The Client

04 - Establishing scope of work
05 - Quoting creative projects

2. Discovery

06 - Gathering critical information
07 - Defining a client's expectations

3. Strategy

08 - Slow boiling ideas
09 - Deductive ideation

4. Creative Work

10 - Picking an appropriate style
11 - Thumbnail drawing
12 - Refined drawing
13 - Building with shapes
14 - Building with strokes
15 - Building with symmetry
16 - Combined build methods
17 - Designing with type
18 - Art directing yourself
19 - Presenting design directions
20 - Presentation mockups
21 - Handling client feedback
22 - Setting up final deliverables

5. Creative Support

23 - Creating a brand standards style guide
24 - Social media images
25 - Proactive creativity

6. Finishing a Project

26 - Organizing your project files

Conclusion

27 - Goodbye